Innit privacy policy

Innit, Inc. and its subsidiaries and other affiliated companies (also referred to as “Innit”, “we”, “us” or “our”) respect your privacy.  This Privacy Policy describes the personal information we collect from you and how we use that information when you access or use our website, mobile applications, or other products and services (collectively, the "Services"), or when you otherwise interact with us.  This privacy notice does not apply to other Internet or mobile sites or applications even if accessed via our Services.  By using the Services, you consent to our use and disclosure of your personal information as set forth in this Privacy Policy.  

Elements of our Privacy Policy include the following:

  • - The types of personal information we collect;
  • - How we use your information;
  • - Sharing of your information with others;
  • - Your choices regarding the collection and use of your information;
  • - How you can change your information;
  • - Security of your information; and
  • - How we may change this Privacy Policy.

If you have any questions or concerns regarding our privacy notice, please contact us at, or in one of the ways provided at the end of this Privacy Policy. 

What is personal information?

Personal information means information that identifies you as an individual, or that we can combine with readily available information to identify you as an individual.

Types of personal information we collect

Information you provide to us

We collect information you provide directly to us. For example, we collect information when you create an account, make a purchase, participate in interactive areas of our Services, connect your 3rd party loyalty accounts to our Services, communicate with us via third party social media sites, participate in our contests, promotions, sweepstakes and surveys, request customer support or otherwise communicate with us. The types of personal information we may collect include your name, email address, phone number, billing address, shipping address, shopping loyalty account information and purchase history (if you chose to connect such accounts to our Services), information you store on our Services, photographs, social media usernames and any other information you choose to provide.

Information we collect automatically

When you access or use our Services, we automatically collect information about you and we may associate it with information that you provide directly to us. For example, we may collect:

  • - Mobile Device Information: When you access or use our mobile sites or apps, we may collect information about the mobile phone or tablet, including the hardware model, operating system and version, device identifiers, mobile network information and information about your use of our mobile applications. 
  • - Connected Kitchen Appliance Information:  In some cases, you might access or use our Services to control, gather information from, or otherwise interface with a smart appliance in your connected kitchen, such as an oven, refrigerator, or other appliance capable of interfacing with our Services (a “Connected Appliance”).  Such connection may occur by WiFi, Bluetooth, or by having our software Services integrated within the Connected Appliance, and in such cases we may collect information about your use of the Services and the Connected Appliance. 
  • - Transaction Information: When you make a purchase or a return, we collect information about the transaction, such as the class or product details, the transaction amount and the date of the purchase/return. Note that we do not collect or store payment card information, such as credit card numbers. For more information about how that information is collected, processed and stored, please refer to our payment processor’s privacy policy and terms.
  • - Website Log Information: We log information about your use of our website, such as your computer's operating system, the type of browser you use, access times, pages viewed, your IP address and the web page that referred you to our site.
  • - Location Information: We may collect information about your location when you access or use one of our mobile applications or otherwise consent to the collection of this information. For more details about the collection of location information and the choices you have, please see "Your Choices" below.
  • - Information Collected by Cookies and Other Tracking Technologies: We and our service providers use various technologies, including cookies and web beacons, to collect information about you when you interact with our Services or emails, including information about your browsing and purchasing behavior. Cookies are small data files stored on your hard drive or in device memory that help us improve our website and your experience, see which areas and features of our website are popular and count visits. Web beacons are electronic images that may be used on our website or in our emails and help deliver cookies, count visits and understand usage and campaign effectiveness. For more information about cookies, and how to disable them, please see "Your Choices" below.

Information we collect from other sources

We may also receive information about you from other sources and link or combine that with information we collect about you. For example, if you create or log into your account through a social media site or if you associate your social media account or your shopping loyalty account with your Innit account, we will have access to certain information from that site, such as your name, account information and friends lists, shopping purchase history, in accordance with the authorization procedures determined by such social media site or shopping site.

Use of information

We may use information about you for various purposes, including to:

  • - Provide, maintain and improve our Services;
  • - Provide and deliver the products and services you request, process transactions and send you related information, including confirmations and receipts;
  • - Send you technical notices, updates, security alerts and support and administrative messages;
  • - Respond to your comments, questions and requests and provide customer service (for example, information about your Wi-Fi network may used to troubleshoot any connections issues you report when you use our Services to connect with a Connected Appliance);
  • - Communicate with you about recipes, products, services, offers, promotions, events and other news and information we think will be of interest to you;
  • - Monitor and analyze trends, usage and activities in connection with our Services;
  • - Detect, investigate and prevent fraudulent transactions and other illegal activities and protect the rights and property of Innit and others;
  • - Personalize and improve our Services and provide advertisements, content or features that match user profiles or interests;
  • - Facilitate contests, sweepstakes and promotions and process and deliver entries and rewards;
  • - Link or combine with information we get from others to help understand your needs and provide you with better service; and
  • - Carry out any other purpose for which the information was collected.

Transfer of information to the U.S. and other countries

Innit is based in the United States but has affiliated companies in the European Union and Mexico. By using our Services, you consent to the transfer of your personal and financial information outside of the U.S., European Economic Area or your home country, as applicable, for the purposes described in this Privacy Policy. Please note that the laws governing the processing of personal information in the U.S. may not be the same as they are in your home country.  Where this is the case, we will take appropriate measures to protect information about you in accordance with this Privacy Policy.

Sharing of information

We may share information about you as follows or as otherwise described in this Privacy Policy:

  • - With third party vendors, consultants and other service providers who need access to such information to carry out work on our behalf;
  • - If you connect third-party devices and services to your Innit account or our Services, such as when you choose to interface our mobile application with Connected Appliances, your information may be shared with such third-parties, as per your direction and consent;
  • - When you purchase third-party products through us, we may share information with the suppliers of such products in order to fulfill your order;
  • - In response to a request for information if we believe disclosure is in accordance with, or required by, any applicable law, regulation or legal process;
  • - If we believe your actions are inconsistent with our user agreements or policies, or to protect the rights, property and safety of Innit or others;
  • - In connection with, or during negotiations of, any merger, sale of company assets, financing or acquisition of all or a portion of our business by another company; and
  • - With your consent or at your direction.

We may also use for research purposes and/or share with our partners aggregated or de-identified (i.e., anonymized) information, which cannot reasonably be used to identify you.

Third party advertising and analytics services

We may allow others to serve advertisements on our behalf across the Internet and to provide analytics services. These entities may use cookies, web beacons and other technologies to collect information about your use of the Services and other websites, including your IP address, web browser, pages viewed, time spent on pages, links clicked and conversion information. This information may be used by Innit and others to, among other things, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests on our Services and other websites and better understand your online activity. For more information about interest-based ads, or to opt out of having your web browsing information used for behavioral advertising purposes, please visit

We may also work with third party social platforms, such as Facebook, to serve ads to you as part of a customized campaign, unless you notify us that you prefer not to have information about you used in this way by completing the online form available here.


Innit takes reasonable measures to help protect information about you from loss, theft, misuse and unauthorized access, disclosure, alteration and destruction.

Do not track features

Some browsers support a "Do Not Track" feature, which is intended to be a signal to websites that you do not wish to be tracked across different websites you visit. Sites operated by Innit do not currently change the way they operate based upon detection of a Do Not Track or similar signal.

Your choices

Account information and access your information

You may access information about you or update, correct or delete information about you at any time by logging into your account. You may also contact us at and request information we have about you, but note that we may require you to provide additional information to confirm your identity. If you wish to deactivate your account, you may contact us at, but note that we may retain certain information about you for legitimate business purposes or as required by law. We may also retain cached or archived copies of information about you for a certain period of time.


Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Services.

Location information

When you first launch some of our mobile applications, first access certain features in the mobile applications, or visit one of the pages on our website that collect location information, you will be asked to consent to the collection of location information. If you initially consent to our collection of location information, you can later stop this collection by changing the settings on your mobile phone or tablet, or Internet browser. If you do so, certain features of our Services will no longer function, such as offers for ingredients or products from providers located near you. You can also stop our collection of location information by our mobile applications by following the standard uninstall process and removing the Innit application(s) from your mobile phone or tablet.

Promotional communications from Innit

You may opt out of receiving promotional communications from us at any time by following the instructions in those communications. If you opt out, we may still send you non-promotional communications, such as those about your account or our ongoing business relations.

Mobile push notifications/alerts

With your consent, we may send promotional and non-promotional push notifications or alerts to your mobile device. You can elect to stop receiving these messages at any time by changing the notification settings on your mobile device.

Contact Us


The security of your PII is important to us. We follow generally accepted industry standards to protect the personally identifiable information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your PII, we cannot guarantee its absolute security.

How might this privacy notice be changed?

We may change this privacy policy from time to time, so it is advisable to review it frequently.  We will advise you of material changes to this privacy notice by revising the date at the bottom of this policy, and in some cases by notices through our website, mobile applications or other means.  All amended terms will automatically be effective as of the date of the amended notice.  Your continued use of the Services will be deemed to be acceptance of any revised Privacy Policy.

Contact information

If you have questions about our handling of personal information, you may write to us at, or by mail to: Innit Privacy, 2345 Yale Street, 1st Floor, Palo Alto, CA, 94306, United States of America.  

This Privacy Policy was last revised on April 2, 2021.